Insights

Playbooks and comparisons on B2B sales and revenue growth in India and the United States. Figures are sourced and dated.

Comparison

Fractional sales head vs full-time VP of sales: which does a startup need?

Cost, speed and risk compared for Indian and US B2B startups, and a simple test for which one you need now.

Playbook

How to stop being the only salesperson in your company

The four systems a founder has to hand off, in the order that keeps revenue from dropping while you do it.

Comparison

Performance-based vs retainer: how to pay a growth partner

When each payment model makes sense, what goes wrong with each, and the contract terms that protect you.

Comparison

Lead generation agency vs in-house SDR: which should you choose?

What each really costs, how fast each starts producing, and the questions that decide it for your company.

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