Fixed fee
Outbound Setup: a pipeline engine your team runs
For companies that are not ready for a performance arrangement: earlier-stage products, longer sales cycles or tight budgets. I build the complete outbound engine and train your team to run it.
What usually holds growth back
No system, only effort
Outreach happens in bursts when someone has time, with no targeting, tracking or follow-up.
Emails land in spam
Sending from the main domain without authentication or warm-up damages deliverability for the whole company.
Nobody knows what works
Without tracking reply, meeting and close rates, every campaign starts from scratch.
What I do about it
Targeting
A written ideal customer profile, buying signals to watch, and a first verified target list.
Infrastructure
Separate sending domains and inboxes in your name, authenticated and warmed up, with a sending schedule.
Playbook and handover
Sequences, reply handling, qualification rules and reporting, plus training sessions for whoever runs it.
A good fit if
- You have someone in-house who can run outreach a few hours a week
- You can describe who buys from you, even roughly
- You want to own the engine rather than rent it
Questions leadership teams ask
How much does Outbound Setup cost?
It is a fixed fee, quoted after a short call once I understand your market. Tool and data subscriptions are paid directly by you.
How long does it take?
Typically a few weeks, most of which is domain warm-up running alongside list building and sequence writing.
Can it turn into a performance engagement later?
Yes. Once your product and sales cycle meet the criteria, the engine already built becomes the starting point.
Not ready to talk? Start with the Revenue Review.
About thirty short questions on how customers find you, how they buy and how you deliver. It calculates the numbers most companies never see side by side and names the constraint costing you the most growth.
About 12 minutes. Private until you choose to share it.