Industry · B2B service firms
Sales for B2B service firms selling to enterprises and capability centres
Service firms win on expertise and relationships, which keeps the partners in every deal. I help you stand out in a crowded market and build pipeline that does not depend on who you already know.
What usually holds growth back
Looking like every other vendor
Generic capability decks make you compete on rate cards instead of results.
Partner-dependent pipeline
New work comes through the partners’ networks, and stops when they are busy delivering.
Long procurement processes
Enterprise and capability centre buyers bring vendor registration, security reviews and multiple approvers.
What I do about it
Specialist positioning
A narrow, provable specialism with case studies that make you the obvious choice for one kind of client.
Trigger-based pipeline
New capability centre openings, leadership changes, expansions and funding events, reached before the RFP.
Enterprise sales process
Account mapping, proposal templates and procurement checklists that shorten the path to signature.
A good fit if
- 10 or more clients in the segment we target, with references
- A clear specialism or a willingness to choose one
- Engagements that usually close within about 90 days of a first meeting
Questions leadership teams ask
How do you sell to global capability centres in Bengaluru?
By tracking signals such as new centre announcements, expansions and leadership hires, then reaching the functional heads who own the budget with a specialist offer before formal procurement begins.
Do you work with staffing firms?
Selectively. The arrangement suits firms with a defined specialism and repeat clients rather than pure rate-based staffing.
Not ready to talk? Start with the Revenue Review.
About thirty short questions on how customers find you, how they buy and how you deliver. It calculates the numbers most companies never see side by side and names the constraint costing you the most growth.
About 12 minutes. Private until you choose to share it.